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Please note that all programming is subject to modification
without prior notice. Programming shown represents confirmed
programming at time of publication.
FRIDAY
SATURDAY
SUNDAY
FRIDAY
FontLab Workshop (9am-12:30pm, 1:30pm-5pm)
presented by Ted Harrison, FontLab
An in-depth exploration of the new FontLab 4, from basics
to advanced scripting methods. Includes several practical
exercises in a lab setting. All participants receive
a free FontLab poster.
OpenType Workshop (9am-12:30pm, 1:30pm-5pm)
presented by Thomas Phinney, Adobe
Thomas Phinney will walk users through using Adobe's
OpenType Font Development Kit (FDK) to make OpenType
fonts with PostScript-based outlines. Special attention
will be given to proofing and testing tools that can
be used on all OpenType fonts, and to the Adobe "feature
file" format which is also used by FontLab 4.
Welcome to TypeCon 2001 (7pm-7:15pm)
Tony Di Pietro
Opening Presentation (7:30pm-8:30pm)
Ed Benguiat
SOTA Swingin' Summer Soiree (8:30-10:30)
Sponsored by SoTA
Celebrate al fresco with cocktails by the pool. Your
friends at SOTA encourage you to partake of refreshing
beverages from the open bar the first hour of this outdoor
fiesta. Groove to a crafty mix of recorded tunes - your
ears will delight to the sounds of 80s ska, contemporary
techno-house, 90s alternative, old-style R&B and
more.
East End Music Festival (8pm-2am)
Rochester’s Outdoor Summer Music Festival
SATURDAY
Opening Remarks (8:30am-9am)
Tony Di Pietro
Evolution of an Artform (9am-10am)
moderated by Allan Haley
Panelists: Ed Benguiat, Matthew Carter, John Downer,
Frank Romano
An entertaining and educational overview of typography
from past to present.
For the Masses: Typography and the Birth of the Mass
Media (10am-11am)
presented by Nick Shinn
In early 1890s America, a marginal medium - magazines
- went supernova to create a new paradigm: consumer
culture. Shinn analyzes the challenges the new media
presented to U.S. magazine art directors, advertising
typographers, and type designers, and follows their
design solutions from the early days of the 20th Century,
through the high art heyday of the 1960s, to the Last
Days of typography in the 1980s, before digital culture
changed all the rules.
Partners in Crime: The Business of Love and Work (11am-12pm)
moderated by Terri Stone
Rich Kegler and Carima El-Behairy, Nick Greco and Kathleen
Ziegler, Chank Diesel and El Mack
Happily married (or about to be), these couples discuss
the pros and cons of working with their significant
others.
Typography in Contemporary Print (1pm-2pm)
moderated by CHris MacGregor
Allan Haley, Nick Shinn, Terri Stone, Delve Withrington
These four pros offer different perspectives on the
practical and creative use and development of typography
for print communication. The group discusses the increasingly
critical role of typography and design in visual communications.
Women in Type (2pm-3pm)
moderated by Matthew Carter
Nancy Ciolek, Sibylle Hagmann, El Mack, Tamye Riggs,
Carol Wahler
Is there opportunity for women in the predominantly
male-oriented type business? A group of successful industry
females proves the feminine touch is golden, as they
discuss how they got to where they are today.
Stars of the Small Screen: Designing for Handheld Devices
(3pm-4pm)
Chris Gee, Laurence Penney, Frank Romano (moderator),
Shumon Sharif, Adam Twardoch
Every new medium brings with it new problems and new
capabilities. Panelists with unique experience in the
field discuss the practical and creative aspects of
development of typography for handheld devices.
Typography on Display (4pm-5pm)
presented by Don Synstelien and CHris MacGregor
An examination of different methods of showcasing type
on the web. CGI, Flash, Director and other technologies
are explored, with covered topics including aesthetics,
portability, "steal"-ability, shortfalls and
strengths, and adoption rates for required technology.
Marketing and Distribution for a Specialized Industry
(5pm-6pm)
moderated by Tim Starback
Carima El-Behairy, Laurence Penney, Ralph Smith, Brian
Sooy, Brian Willson
Reps from successful indie foundries compare notes with
respected type distributors, examining innovative methods
of marketing and distribution of typefaces and related
creative products.
House Industries Exposed (6pm-7pm)
presented by Rich Roat
Roat, principal of the U.S.-based type foundry and creative
partnership House Industries, will showcase over 400
pieces of original artwork and typography as he describes
the company's influences on a wide range of projects.
From type rooted in American Hot Rodding to a retrospective
of the work of Swiss fashion and type designer Rene
Albert Chalet, House Industries spans a full spectrum
of international pop culture.
Chank Army Awards (8pm-8:30pm)
presented by Chank Diesel
Chank Diesel, Commander in Chief, explains the concept
of the Chank Army and reveals the up-and-coming font
designers who won the Chank Army recruitment contest.
This is the first time the winners will be announced
in public.
SoTA Typographic Auction (8:30pm-9:15pm)
TypoLounge: All type Looks Good at Closing Time (8:30pm-11pm)
After the auction, step into the TypoLounge for a night
of drinking, dancing and other semi-illicit activities.
Wiggle Stick provides the soundtrack for the revelry.
Be prepared for cameo appearances onstage by infamous
type designer/musician hybrids, and take your own turn
at the mike or behind the drum kit if you've got the
nerve. Cash bar, munchies provided.
SUNDAY
Scaling the Wall Between Lettering and Typography (9am-10am)
presented by John Downer
The noted sign painter and type designer will present
examples of his digital fonts and painted signs and
explain how American and European sign painting have
influenced his work with the brush and the mouse. Downer
will also demonstrate how how lettering and type design
relate to one another and are linked to regional history.
Young Guns: The Faces of the Future (10am-11am)
moderated by Terri Stone
David Buck, Joshua Darden, James Grieshaber, Cyrus Highsmith
Why on earth would anybody want to become a type designer?
A group of relative newcomers to the field discuss how
they became interested in type design, and how they
managed to turn their obsession into a career.
The Rights of the Creative (11am-12pm)
Bob Goods, Rich Kegler, Frank Martinez, Tamye Riggs,
Tim Starback (moderator)
A discussion of copyright, licensing and other issues
relevant to the creators and users of typefaces and
other creative products. Discussion touches on legal,
ethical and emotional aspects of this hot topic.
Typographic Trends in the 21st Century (12pm-1pm)
moderated by Stuart Sandler
Chank Diesel, Allan Haley, Rich Roat, Adam Twardoch,
Kathleen Ziegler
Typefaces go in and out of style like fashion, influenced
by American pop culture, European aesthetics and other
international currents. This panel explores the new
future of type and graphic design, from the creative
and critical perspective.
The Euro and You (2pm-3pm)
presented by Milo Ivir
Critical information for anyone creating (or using)
typefaces in today's global society - Ivir presents
design guidelines for the "euro" glyph. This
two-part presentation focuses on typographic elements
affecting the design of the glyph, and recommendations
for font designers and manufacturers, with a presentation
on elements affecting the design quality as well as
the technical quality of fonts.
Future of OpenType (3pm-4pm)
presented by Thomas Phinney
Adobe takes the wraps off of new OpenType work in progress.
Learn how Adobe is converting their entire type library
to OpenType, check out the new 246-character ISOAdobePlus
character set, and see an exciting technology demo of
OpenType working seamlessly in a future version of Adobe
InDesign.
CONTINUOUS
Golgonooza: A documentary film by Gahlord Dewald and
Shannon Robards
Dan Carr and Julia Ferrari make books using letterpress
process. In addition, Dan is an active punchcutter;
he makes type by carving letterforms into steel. This
documentary explores the work of the Golgonooza Letter
Foundry and Fine Press, their process, and their thoughts
on the work. Produced by Manifold Media in association
with Weeds Media.
Vendor Area
Purchase Fonts, Software, Books and Sundry Ephemera.
Pick up catalogs and Type Books.
New Type Gallery
Open Gallery hung Salon Style for your visceral pleasure.
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